LBM event management & public relationsNEWS FLASH
"Parties to end all parties" "1. Hotel Urban Brisbane Slumber Party This spirited Spring Hill boutique hotel takes out the top honours fotr a no-holds-barred pent-house party that people are still talkig about. The overnighter saw celebrity guests dirty dancing in their Peter Alexander pyjamas, Brisbane Lions pantsing each other during a Twister match, a well-known jouno getting stuck between two balconies and, most memorablly of all, general manager Lachlan Furnell declaring the party started by diving fully clothed into the hotel's swimming pool. Love your work, Lachie!" "2. Mercedes-Benz Fashion Festival A week-long celebration of the finest in Queensland fashion with many highlights, including the launch of the stunning Easton Pearson exhibition at GoMA and the swish post-swimwear parade cruise aboard the MV Fantasea Ammari with memorable images of Stephanie Rice loungig poolside and Napoleon Perdis surrounded bu his ubiqitous entourage much as a king holding court. The fun, fashionand glamour-filled week culminated in a raging party at Cloudland." Damien Anthony Rossi - The Sunday Mail
Vein in the City
Fast becoming a cult brand for men of style, Vein Wear has decided to expand its doors from Fortitude Valley and open its second boutique in the heritage listed Brisbane Arcade.
To celebrate the store's opening on Thursday, January 28, Vein Wear is unveling a brande new collection featuring eight new shoe styles and colours. "We're really excited about some of the new designs, like the ankle-free slipper in light blue and the woven slides with a new construction in their padding to make you feel like you're walking on air," owner McCallum says. Visit www.veinwear.com
Francis Leon Emerging local label Francis Leon is opening its own concept store ina new development in James Street New Farm. The design duo behind the lable, Jo Turner and Katy Lysaught, made an impact at last year's Mercedes-Benz Fashion Festival with their sculpted fit and multi-panelled designs. The new shop celebrates its opening in Early March. Visit www.francisleon.com The new-season collections that will grace the racks include imports from the highly successful American labels Watters and WTOO, along with selected styles from local designers including Mr K and Paco.
Situated just a stone’s throw away from Makin’s BellaDonna Bridal store in Woolloongabba, BellaDonna Bridesmaids & Formals boasts an elegant fit-out that is very much boudoir-inspired; a colour palette of pink and black, plush sofas, cushions and a dazzling chandelier overhead. Urban Brisbane – a contemporary Hotel is rebornNestled overlooking leafy Roma Street Parklands the Urban Brisbane has been given a new life from where it proudly sits atop Spring Hill. Iconic in stature, it’s surrounded by 360-degree views of the city skyline to Mount Coo-tha. With a $10m redevelopment, the Urban Brisbane has been transformed into a contemporary boutique hotel. While retaining many of its original features, the Urban has seen a major upgrade throughout and now caters for the discerning corporate and tourist markets. The latest space that is set to come on line is the Urban Loft. Located in the converted penthouse and with its large private outdoor balcony, contemporary furnishings, Bose sound system and sophisticated layout, the Urban Loft makes the ideal party venue. Catering for upwards of 60 guests, the Urban Loft is Brisbane’s best kept secret.
Company BackgroundLindsay Bennett Marketing Pty Ltd (LBM) is a relationship-based public relations and event marketing company specialising in premium brand development. While the programs implemented for our clients vary according to their specific needs and desired outcomes, key elements include; events, media relations, brand positioning, strategy development and promotions. LBM was formed by Lindsay Bennett in 2000, having spent over 15 years working in marketing communications for a number of high profile organisations in Sydney including Cotton Australia and MPAgency. Recognising an opportunity to establish a specialist consultancy in Brisbane, offering senior hands-on event marketing and public relations expertise, LBM offers clients exceptional personal service and professional advice. We have built a reputation as a strong marketing partner providing innovative and creative marketing solutions. LBM has extensive experience in staging and promoting large-scale events, launches, fashion parades and high impact publicity campaigns. Recent highlights include: the development and staging of the Mercedes-Benz Fashion Festival Brisbane hosted by Hilton, The Coffee Club Parades at the Royal Queensland Show, The Shape Parades at the Sydney Royal Easter Show, The Courier-Mail Home & Outdoor Living Show, The Sunday Mail Escape Expo, The EveryWomen Expo, Brisbane Arcade's 80th Gala Dinner, and many more high profile events and PR campaigns. Working with LBM is Sally Bell, director of SJB Events, and former Promotions Director for FPC Magazines. With over 20 years national experience in marketing, PR, Promotions and Events in the publishing and retail industry, her client list includes VOGUE magazines, Yves Saint Laurent, David Jones and the Mercedes-Benz Fashion Festival. During her time at FPC Magazines, Sally was responsible for the management of over 100 events nationally, across 26 titles. Her portfolio of events ranged from VOGUE fashion parades and launch parties, to beauty workshops, reader events for delicious magazine, the Vogue Entertaining & Travel Produce Awards, the Good Food Show and Gardening Australia Live. Also working with LBM is Nicole Fisher, a reatil and event marketing specialist with over 15 years experience in public relations, advertising, event management and sponsorship. Currently the Marketing Director for Mercedes-Benz Fashion Festival - Brisbane, Nicole also recently worked on the marketing for Oktoberfest Brisbane. She has worked for a dynamic event and marketing consultancy in Melbourne, on major events, sponsorship and marketing campaigns for clients including Chadstone, Melbourne Central, Flemington (Victoria Racing Club), Racing Victoria, Moonee Valley Racing Club, QV and ANZ and was the marketing manager of the Wintergarden in Brisbane for six years. As a boutique agency, LBM is in the enviable position of ensuring that all brands within the portfolio are a strategic fit within the company culture. The flexibility and agility of LBM ensures clients are guaranteed the correct mix of services and people to provide a truly focused result. |